Innovative Design using Jobs To Be Done
9 years ago
OK, you are inspired to design innovative products. How you can work towards making it a success in the market? Prof. Christensen from Harvard Business School had a simple yet revolutionary concept of identifying and addressing what Jobs customers want their products to do for them, thereby causing disruptive innovation.
This session will introduce you to the theory and practical applications of this technique for innovative design.
Session difficulty level: Intro/101
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