When & Where
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Ofline Retail @ Online Price
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Ever wondered what would happen to all the brick and mortar establishments if the e commerce doesn’t see a slow down? Would it mean an end to your favorite book store? Well that’s what I thought was eminent when my neighborhood “book shop uncle” wanted to close down his store.

Luckily, we found out a way to sell at the online price in an offline store. We used a gift from the world of finance called Derivatives.

The session is basically going to be a case study of how we used Finance (derivatives basically) to solve a Marketing and Strategy problem. PS Don’t worry, its going to be very simple

Session difficulty level: Intro/101

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    When & Where
    SEPT 21
    TWO THOUSAND AND NINETEEN
    8:00
    IN THE MORNING
    DAYANAND SAGAR UNIVERSITY, SCHOOL OF ENGINEERING
    HOSUR ROAD, KUDLU GATE, BANGALORE (NOT KUMARSWAMY LAYOUT)
    SPET 21
    TWO THOUSAND AND NINETEEN
    8:00
    IN THE MORNING
    DAYANAND SAGAR UNIVERSITY, SCHOOL OF ENGINEERING
    HOSUR ROAD, KUDLU GATE, BANGALORE (NOT KUMARSWAMY LAYOUT)