Free Messaging has transformed personal communication and made is it simple , fast and easy. But the communication with Business is still with friction in not able to reach the Business, waiting on call center queues or not getting the right information. Yellow Messenger (www.yellowmessenger.com) solves this problem by enabling “whatapp” kind of free messaging with Businesses. The user can search and select a Business and chat with them to get product information, product availability, book an appointment and place orders. All this through simple, private messaging.

Session difficulty level: Discussion