A great user interface is not always about the aesthetics or visual design. But it’s an experience that the user loves and feel comfortable with. Having a great user experience improves your product acceptance rate and thus increases conversion/sales
If you always wanted to know how to design simple to use awesome web products? Then this session is for YOU.
The session will be divided in two parts
Part 1 : The first part deals with the psychology of an end user while visiting a website. What the user basically thinks when landing at a website, what are areas of the web page he focuses more, how much time he devotes to the left or right sections of the website, why some users will never scroll down, what are the general user habits on the web and more…
Part 2: In second part we will discuss how to leverage the user behaviour and habits to present before them a user experience which make their interaction as simple as possible by eliminating their learning curve. The result will be having a web product that users love to visit, love to play with and love to recommend.
“It’s not enough that we build products that function, that are understandable and usable, we also need to build products that bring joy and excitement, pleasure and fun, and yes, beauty to people’s lives.” – Don Norman
Session difficulty level: Intro/101
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